{"id":491,"date":"2018-03-26T10:01:52","date_gmt":"2018-03-26T14:01:52","guid":{"rendered":"https:\/\/www.amp.legal\/blog\/?p=491"},"modified":"2020-05-30T10:40:17","modified_gmt":"2020-05-30T14:40:17","slug":"facebook-users-allege-privacy-breach","status":"publish","type":"post","link":"https:\/\/www.amp.legal\/blog\/facebook-users-allege-privacy-breach\/","title":{"rendered":"Facebook Users Allege Privacy Breach"},"content":{"rendered":"<p>A <a href=\"https:\/\/www.classaction.com\/wp-content\/uploads\/sites\/33\/2018\/03\/Price-v-Facebook-Complaint-watermarked.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">class-action complaint<\/a>&nbsp;filed against Facebook and Cambridge Analytica (CA) describes how the companies violated the privacy of 50 million users in the summer of 2014. The plaintiffs filed the complaint in a California federal district court. The complaint&nbsp;alleges negligence and unlawful business practices against the companies for unauthorized data use.<\/p>\n<p>Facebook allowed CA&nbsp;to post a survey app called \u201cMyDigitalLife.&#8221; A&nbsp;Cambridge academic designed the app, which CA promoted as being a \u201cresearch app used by psychologists.\u201d In response, about 270,000 users downloaded the app believing that it would give them a better understanding of their personalities. However, the complaint alleges that the app gave CA a backdoor to scrape the users\u2019 data from their Facebook profiles. Additionally, the app gained access to all of the users\u2019 friends if their privacy setting allowed it.<\/p>\n<p>The complaint further alleges that a CA contractor revealed how the data mining worked. The contractor explained that the app built a personality profile from the users\u2019 Facebook profiles, which also included private messages. As a result, CA built profiles from the harvested data that allowed CA to target the users with specific messages.<\/p>\n<h3>Data Sharing<\/h3>\n<p>As an advertising practice, marketing firms use data mining for psychographic profiling to reach potential customers. The results allow a company to efficiently target only the consumers that fit the profile of its product users.<\/p>\n<p>The research app&nbsp;users accuse Facebook and CA of using their data without consent. Facebook <a href=\"http:\/\/wfae.org\/post\/regulating-facebook-wont-prevent-data-breaches#stream\/0\" target=\"_blank\" rel=\"noopener noreferrer\">defenders<\/a> point out that the company has strict guidelines with its data use by requiring disclosure and consent for data sharing. However, Facebook&nbsp;<a href=\"http:\/\/www.tampabay.com\/opinion\/perspective\/Perspective-The-real-scandal-isn-t-Cambridge-Analytica-It-s-Facebook-s-whole-business-model-_166545823\" target=\"_blank\" rel=\"noopener noreferrer\">critics<\/a> argue that the company&nbsp;failed to do enough to enforce its policies with data use.<\/p>\n<p>The Federal Trade Commission <a href=\"https:\/\/www.barrons.com\/articles\/facebook-drops-5-as-ftc-confirms-investigating-with-substantial-concerns-1522077851\" target=\"_blank\" rel=\"noopener noreferrer\">confirmed<\/a> that it is pursuing an \u201copen, non-public investigation\u201d into&nbsp;Facebook. The FTC issued a <a href=\"https:\/\/www.cnbc.com\/2018\/03\/26\/ftc-confirms-facebook-data-breach-investigation.html\" target=\"_blank\" rel=\"noopener noreferrer\">statement<\/a> that&nbsp;the agency &#8220;takes very seriously recent press reports raising substantial concerns about the privacy practices of Facebook.&#8221;<\/p>\n<h3>Facebook User Data<\/h3>\n<p>Facebook users have the option to download all of their data under General Account Settings. To start the archive process, a user&nbsp;clicks on a link that says, \u201cDownload a copy&nbsp;of your Facebook data.\u201d<\/p>\n<p><a href=\"https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-492\" src=\"https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-300x105.jpg\" alt=\"\" width=\"400\" height=\"139\" srcset=\"https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-300x105.jpg 300w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-768x268.jpg 768w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-700x244.jpg 700w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-520x181.jpg 520w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-360x125.jpg 360w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-250x87.jpg 250w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive-100x35.jpg 100w, https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/fb-archive.jpg 818w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>When the download is ready, the user receives an email with a download link. The download includes all of the user\u2019s data, such as photos, posts, and archives of private conversations.<\/p>\n<p>To learn more about&nbsp;managing Facebook,&nbsp;visit these links:<\/p>\n<p class=\"title\"><a href=\"http:\/\/www.iflscience.com\/technology\/how-to-see-and-block-all-the-apps-tracking-you-on-facebook\/\" target=\"_blank\" rel=\"noopener noreferrer\">How To See And Block All The Apps Tracking You On Facebook<\/a><\/p>\n<p class=\"title\"><a href=\"http:\/\/www.iflscience.com\/technology\/people-are-downloading-their-facebook-data-and-are-horrified-by-what-theyre-finding\/\" target=\"_blank\" rel=\"noopener noreferrer\">People Are Downloading Their Facebook Data And Are Horrified By What They&#8217;re Finding<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A class-action complaint&nbsp;filed against Facebook and Cambridge Analytica (CA) describes how the companies violated the privacy of 50 million users in the summer of 2014. The plaintiffs filed the complaint in a California federal district [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":493,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[78],"tags":[80,79,76,77,81],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Users Allege Privacy Breach - Cyber Law Blog<\/title>\n<meta name=\"description\" content=\"Cyber Law Blog explores legal topics with technology including privacy law and cybersecurity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.amp.legal\/blog\/facebook-users-allege-privacy-breach\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Users Allege Privacy Breach - Cyber Law Blog\" \/>\n<meta property=\"og:description\" content=\"Cyber Law Blog explores legal topics with technology including privacy law and cybersecurity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.amp.legal\/blog\/facebook-users-allege-privacy-breach\/\" \/>\n<meta property=\"og:site_name\" content=\"Cyber Law Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-26T14:01:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-30T14:40:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.amp.legal\/blog\/wp-content\/uploads\/2018\/03\/CA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"525\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alice M. 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